Small Business Saturday
Support local entrepreneurs and shop small on Small Business Saturday! This special day encourages consumers to support small and local businesses in their communities. From unique boutiques to family restaurants, small businesses are the backbone of local economies and offer personalized service and unique products you won't find anywhere else.

About Small Business Saturday
Support local entrepreneurs and shop small on Small Business Saturday! This special day encourages consumers to support small and local businesses in their communities. From unique boutiques to family restaurants, small businesses are the backbone of local economies and offer personalized service and unique products you won't find anywhere else.
What is Small Business Saturday?
Small Business Saturday is a special day celebrated on Saturday, November 29, 2025. This special observance brings together people to support local entrepreneurs and shop small on small business saturday! this special day encourages consumers to support small and local businesses in their communities. from unique boutiques to family restaurants, small businesses are the backbone of local economies and offer personalized service and unique products you won't find anywhere else..
Whether you're a long-time enthusiast or just discovering this special day, Small Business Saturday offers a unique opportunity to engage with the shopping community and participate in meaningful activities.
History & Origins
Shopping-related observances are typically created by retail industries, marketing associations, or consumer advocacy groups to promote commerce and consumer awareness.
Why Small Business Saturday Matters
Shopping observances can promote economic activity, consumer awareness, and support for local businesses and artisans.
How do you celebrate Small Business Saturday?
Shop at local small businesses instead of big chain stores. Discover new restaurants, boutiques, and service providers in your area. Share photos and reviews of small businesses on social media to help them gain visibility. Buy gift cards from local businesses for holiday presents. Recommend your favorite small businesses to friends and family.
Interesting Facts About Small Business Saturday
- Small Business Saturday was created by American Express in 2010
- Small businesses employ nearly half of all American workers
- For every $100 spent at a local business, $68 stays in the community
- There are over 30 million small businesses in the United States
- Small businesses create two-thirds of new jobs in America
Getting Involved with Small Business Saturday
Participating in Small Business Saturday can be both meaningful and enjoyable. Here are some ways you can get involved and make the most of this special occasion:
- Learn more about the history and significance of Small Business Saturday
- Share information about this day with friends, family, and colleagues
- Engage with online communities celebrating Small Business Saturday
- Create or participate in local events and activities
- Use social media to spread awareness using relevant hashtags
Remember that celebrating Small Business Saturday doesn't have to be elaborate or expensive. Even small gestures of recognition and participation can contribute to the broader celebration and help keep the spirit of this day alive for future generations.
When is Small Business Saturday?
Small Business Saturday is celebrated annually on Saturday, November 29, 2025. Mark your calendar and set a reminder so you don't miss this special occasion!
Upcoming dates:
- Saturday, November 29, 2025
- Sunday, November 29, 2026
- Monday, November 29, 2027
Whether you celebrate individually or as part of a larger community, Small Business Saturday provides an opportunity to connect with others who share your interests and values. Check back regularly for updates on events and activities happening in your area.
Who started Small Business Saturday?
Shopping-related observances are typically created by retail industries, marketing associations, or consumer advocacy groups to promote commerce and consumer awareness.
Where is Small Business Saturday celebrated?
Small Business Saturday is celebrated wherever enthusiasts gather, both online and in local communities. Thanks to social media, participation has grown beyond geographical boundaries.
Why do we celebrate Small Business Saturday?
Shopping observances can promote economic activity, consumer awareness, and support for local businesses and artisans.
Frequently Asked Questions
When is Small Business Saturday 2025?
Small Business Saturday 2025 is on November 29, 2025.
When is Small Business Saturday 2026?
Small Business Saturday 2026 will be on November 29, 2026.
Is Small Business Saturday always on November 29?
Yes, Small Business Saturday is celebrated annually on November 29 each year.
How do people celebrate Small Business Saturday?
Shop at local small businesses instead of big chain stores. Discover new restaurants, boutiques, and service providers in your area. Share photos and reviews of small businesses on social media to help them gain visibility. Buy gift cards from local businesses for holiday presents. Recommend your favorite small businesses to friends and family.
What is the purpose of Small Business Saturday?
Small Business Saturday is observed to celebrate and raise awareness about this important topic. It provides an opportunity for people to come together, learn, and participate in meaningful activities related to the theme of the day.
Share This Day
Help others discover this special day by sharing it with your friends and family.
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View all November days →Quick Info
Saturday, November 29, 2025
Current for 2025
Shopping
small-business, local, November, entrepreneurs, community, shopping, support
Nov 29, 2025
Nov 29, 2026
Nov 29, 2027
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