National S'mores Day

Gather 'round the campfire for National S'mores Day! This quintessential American treat combines graham crackers, chocolate, and marshmallows into pure nostalgic bliss. Celebrate summer traditions and outdoor memories with this beloved camping classic.

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National S'mores Day - Gather 'round the campfire for National S'mores Day! This quintessential American treat combines graham crackers, chocolate, and marshmallows into pure nostalgic bliss. Celebrate summer traditions and outdoor memories with this beloved camping classic.

About National S'mores Day

History & origins

National S'mores Day is an informal food observance tied to the classic American campfire dessert of graham crackers, chocolate, and toasted marshmallows. The treat is often linked to Girl Scouts, with the earliest known recipe appearing in a 1927 Girl Scout handbook under the name “Some Mores,” though the exact origin of the observance itself is unclear. August 10 became the date associated with the day, but no single founder is clearly documented.

Why it matters

National S'mores Day highlights a dessert that is closely associated with camping, summer gatherings, and shared outdoor traditions in the United States. It also gives bakeries, food brands, and home cooks a seasonal hook for promoting s'mores-inspired treats, from classic firepit versions to pies, dips, and brownies.

How to celebrate

Build a campfire and make traditional s'mores. Try creative s'mores variations with different chocolates. Make s'mores indoors with your oven. Host a s'mores party with a fire pit. Share camping memories on social media.

Facts

The first s'more recipe appeared in a 1927 Girl Scout handbook
The name comes from 'some more' because people always want more
Americans buy over 90 million pounds of marshmallows annually
S'mores are considered an American original
August 10th is peak summer camping season

Upcoming dates

Monday, August 10, 2026
Tuesday, August 10, 2027
Thursday, August 10, 2028
Friday, August 10, 2029
Saturday, August 10, 2030

Frequently asked questions

When is National S'mores Day 2026?

National S'mores Day in 2026 is on Monday, August 10, 2026. It falls on the same date every year.

What is National S'mores Day?

National S'mores Day is an informal food day celebrating the s'more, the marshmallow-and-chocolate sandwich usually made with graham crackers. It centers on a nostalgic campfire treat that is especially popular in summer.

Who started National S'mores Day?

The founder is not clearly documented, so the observance’s origin is considered unclear. The dessert itself is commonly traced to Girl Scouts, with an early recipe appearing in a 1927 Girl Scout handbook.

How do you celebrate National S'mores Day?

Make classic s'mores over a campfire, fire pit, or indoor oven. You can also host a s'mores party or try variations with peanut butter cups, bananas, or different chocolate bars.

Is National S'mores Day the same as National Toasted Marshmallow Day?

No, they are different observances. National S'mores Day celebrates the full graham-cracker, chocolate, and marshmallow combination, while National Toasted Marshmallow Day focuses on the marshmallow itself.

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